BREAKING: Tesla has just been confirmed as the leader in JD Power’s 2025 U.S. Tech Experience Index (TXI) Study, scoring an impressive 873 points out of 1,000, more than double the score of traditional powerhouse Volkswagen. However, the electric vehicle giant will not receive any awards due to eligibility issues.
In a survey that collected feedback from owners of new 2025 model-year vehicles, Tesla’s dominance was evident, with its score vastly surpassing that of competitors like Rivian, which ranked second with 730 points, as detailed in JD Power’s report. Despite this leading performance, both Tesla and Rivian were deemed ineligible for awards because they do not meet the criteria of being sold in all U.S. states. This left Genesis to take home the top award with a significantly lower score of 538 points.
JD Power’s latest data also reveals a 6.3% reduction in technology-related problems reported by drivers, which enhances the overall user experience. Respondents highlighted automatic climate control as a standout feature, credited for its seamless management of heating and cooling needs.
“Smart technology not only seems to anticipate the driver’s needs but also reduces the cognitive workload and some of the difficulties that drivers face with digital systems,” stated Kathleen Rizk, senior director of technology at JD Power.
However, not all feedback was positive. The car wash mode feature, intended for automated cleaning, was frequently criticized for its confusing placement within infotainment menus. Likewise, some drivers expressed frustrations with malfunctioning recognition systems. In contrast, the blind spot camera received accolades, with 93% of respondents using it regularly and 74% wishing for its inclusion in future vehicle models.
This survey marks the 10th year that JD Power has conducted its TXI Study, reflecting evolving consumer expectations in automotive technology. As automakers adapt, the emphasis on innovative features and user-friendly technology becomes increasingly critical.
What’s next? Auto industry experts and consumers alike will be closely monitoring how Tesla and Rivian respond to this survey, especially regarding their future strategies to meet eligibility criteria for awards. Meanwhile, the spotlight remains on established brands as they seek to improve their technology to compete with Tesla’s innovative edge.
Stay tuned for more updates as the automotive landscape continues to evolve and the implications of this survey unfold.