PASADENA, CALIFORNIA - JANUARY 01: Trader Joes float "Here We Go" participates in the 136th Rose Parade Presented By Honda on January 01, 2025 in Pasadena, California. (Photo by Jerod Harris/Getty Images)

UPDATE: The countdown is on for the 2026 Rose Parade, set to take place in Pasadena on January 1, 2026. This beloved New Year’s Day tradition kicks off at 8:00 a.m. PT (11:00 a.m. ET) and promises an unforgettable spectacle featuring floral floats and live marching bands.

As excitement builds, Magic Johnson has been announced as the grand marshal, adding star power to the event. This year marks a unique twist, as the forecast predicts rain—making it the first Rose Parade in two decades to face such weather conditions. Attendees are advised that umbrellas will not be permitted, raising the stakes for those who brave the elements.

The parade will traverse a route of 5.5 miles along Colorado Boulevard, culminating in the legendary Rose Bowl game featuring the No. 9 Alabama Crimson Tide against No. 1 Indiana Hoosiers. Fans can catch all the action live, with the game airing on ESPN at 4:00 p.m. ET (1:00 p.m. PT).

For those eager to watch the parade, multiple options are available. It will be broadcast nationally on ABC, NBC, CNN, and Telemundo. Streaming services like DirecTV and Fubo offer free trials, allowing viewers to access these channels without a subscription.

DirecTV subscribers can enjoy a five-day free trial that includes access to ABC, NBC, and Telemundo, perfect for catching both the parade and the Rose Bowl. Meanwhile, Fubo provides a free special via the Fubo Sports Network, compatible with various smart TVs and streaming devices.

Additionally, the parade can be streamed for free on Pluto TV’s Christmas Channel, making it accessible to a wider audience. For a more interactive experience, viewers can tune into a special livestream on TikTok hosted by influencers Pressley Hosbach and Challan Trishann.

As the Rose Parade gears up, it promises to deliver a vibrant start to the New Year, even amidst the rain. With Magic Johnson at the helm and a thrilling football showdown to follow, this year’s celebration is sure to be memorable.

Stay tuned for more updates as we approach January 1, 2026, and prepare for a day filled with tradition, excitement, and community spirit. Share your thoughts and plans for the parade with friends, and keep an eye on the weather as the big day approaches!