The 2025 Formula 1 Heineken Las Vegas Grand Prix was not just a race; it was a dazzling showcase of entertainment, innovation, and celebrity. From November 16 to 18, the iconic Strip transformed into a vibrant hub of high-profile events and exclusive gatherings, each reflecting the unique spirit of Las Vegas.
One of the standout events took place on Thursday, where T-Mobile hosted a launch party at ARIA. The telecommunications giant, represented by CEO Srini Gopalan and President of Marketing, Strategy & Products Mike Katz, introduced “Switching Made Easy,” a new AI-driven service that allows customers to switch to T-Mobile in just 15 minutes via the T-Life app. T-Mobile also renewed its partnership as the exclusive 5G Partner of the Las Vegas Grand Prix through 2028 and announced its upcoming expansion into the U.S. Grand Prix in Austin starting in 2026.
Luxury Experiences at the Mercedes-AMG Club
The Mercedes-AMG Petronas Formula One Team elevated the hospitality experience with its Las Vegas Club, located trackside. This exclusive venue featured three levels of luxury, offering guests exceptional views of the race and a meticulously curated culinary experience. The club’s design allowed attendees to feel immersed in the action, every overtaking maneuver and braking duel felt immediate and thrilling.
The culinary offerings were equally impressive, blending global flavors with a modern aesthetic. This made the Las Vegas Club not just a place to watch the race but a fashionable social hub where guests enjoyed gourmet dishes alongside the adrenaline of the Grand Prix.
Star-Studded Events and Brand Collaborations
On Friday, Glenfiddich and the Aston Martin Formula One Team hosted a chic gathering that attracted numerous celebrities. This event celebrated their multi-year partnership, which included the launch of the Glenfiddich & Aston Martin Formula One Team Limited Edition 16-Year-Old Single Malt Scotch Whisky. Guests such as Michelle Monaghan and Olivia Palermo mingled while enjoying the elegant atmosphere, showcasing the synergy between luxury brands and the high-octane world of Formula 1.
TAG Heuer marked the weekend with an exclusive dinner at Carbone Riviera, a restaurant co-founded by Mario Carbone, Jeff Zalaznic, and Rich Torrisi. The guest list featured rising stars and established celebrities, such as Christopher Briney and Minnie Mills. The evening highlighted TAG Heuer’s commitment as the Official Timekeeper of Formula 1, introducing the limited-edition TAG Heuer Monaco Chronograph Las Vegas during the dinner.
On Saturday, actor and designer Damson Idris celebrated the launch of his fine jewelry line, DIDRIS, at Delilah in Wynn Las Vegas. This event showcased his creative journey, blending personal stories with modern design elements. Guests included notable figures such as Jon Hamm and Daniel Kaluuya, who joined in celebrating Idris’ new venture.
Belvedere Vodka wrapped up the weekend with its House of 10 closing party at Fontainebleau Las Vegas. This event transformed the exclusive Poodle Room into a glamorous after-hours sanctuary, attracting an elite crowd, including Rita Ora and Evan Mock. The atmosphere was lively, with exquisite martinis and caviar on offer, celebrating Belvedere’s role as the first Official Vodka of Formula 1.
The weekend culminated in a spectacular after-party at Delilah, featuring an intimate acoustic set by John Mayer. The gathering drew an eclectic mix of celebrities and influencers, including Travis Scott and Machine Gun Kelly. Mayer’s performance, alongside a vibrant DJ set from Anderson .Paak, provided an unforgettable end to a weekend filled with excitement and glamour.
The 2025 F1 Las Vegas Grand Prix not only showcased thrilling races but also underscored the vibrant intersection of motorsport, luxury, and celebrity culture, marking another remarkable chapter in the event’s history.