URGENT UPDATE: The holiday shopping rush is here, and new research from Virgin Gifts reveals critical gifting strategies to keep your romantic relationship thriving this cuffing season. As the clock ticks down to Christmas, experts emphasize the importance of thoughtful gifting to avoid appearing “rude,” a perception that could jeopardize your relationship.
According to gifting expert Gabrielle Balaban, VP of Partnerships at Virgin Gifts, many couples face the pressure of finding the perfect present. With 24 percent of men and 23 percent of women considering last-minute panic buys disrespectful, it’s crucial to elevate your gifting game now.
1. Create a Personal Moment
Balaban stresses the value of making gifting a personal experience. “This holiday season, avoid putting your partner on the spot in a group setting,” she advises. Instead, opt for intimate exchanges where the act of gifting becomes a cherished memory. If involved in group gifting, ensure your surprise doesn’t disrupt the atmosphere. “Women are 37 percent more likely than men to perceive unexpected gifts in public as rude,” Balaban warns.
2. Choose Experience Over Material Gifts
If time is running short, consider gifting experiences instead of physical items. This approach not only shows thoughtfulness but also sidesteps the pitfalls of last-minute shopping. “Experience gifts are easy to acquire last minute and cater to your partner’s interests,” Balaban explains. Think local attractions or flexible gift cards. This ensures you avoid the dreaded duplicate gift scenario and keeps the festive spirit alive.
3. Avoid Subtle Digs
One common gifting mistake is presenting items that imply criticism, such as cleaning tools or unsolicited workout gear. “A majority of Millennials (57 percent) and Gen Z (53 percent) find gifts that convey judgment to be the worst offense,” Balaban says. To prevent misunderstandings, don’t hesitate to ask for a wishlist—it’s a straightforward way to ensure your gift is well-received.
As shoppers scramble for last-minute gifts, these expert tips come just in time. Make sure your presents reflect the love and thoughtfulness your partner deserves. This holiday season, don’t just gift—create memories that last.
With the festive season upon us, it’s essential to act quickly. The right gift can make all the difference in maintaining your relationship during this critical time. Stay tuned for more updates as we approach Christmas and see how gifting trends evolve this season.