UPDATE: East Harlem is alive with celebration as the 48th annual Three Kings’ Day Parade unfolds today, January 6, 2024. This vibrant event, hosted by the esteemed El Museo del Barrio, features music, live animals, and the spirited participation of 2,000 local students.

The parade commemorates the Biblical journey of the Three Wise Men, a significant tradition for the Latin community. Participants engage in festive activities, including exchanging gifts and sharing the traditional king cake, known as “rosca de reyes.” The celebration is not only a tribute to heritage but also serves to educate a broader audience about Latino culture.

Pamela Hernández Hower, Director of Marketing and Communications at El Museo del Barrio, emphasized the importance of this event:

“It’s a beautiful tradition that we want to make sure that future generations can know about it and celebrate and be proud of it.”

The parade is a platform for unity, showcasing the diverse talents of the community.

Participation from local schools, the NYC Civic Engagement Commission, and groups like Batalá New York, an all-women, Black-led percussion ensemble, adds to the parade’s dynamic atmosphere. Cynthia Carr-Johnson, a leader within Batalá, stated,

“Some of them, this is the first time ever playing an instrument.”

This highlights the inclusive nature of the event, bringing together individuals from various backgrounds to celebrate a shared love of music and culture.

This year’s parade honors notable figures including New York City Councilwoman Diana Ayala, Univision anchor Jonathan Inoa, and the late Latin jazz legend Eddie Palmieri, acknowledging their contributions to the community.

El Museo del Barrio is currently showcasing two exhibitions, inviting attendees to explore Latino art and culture on a pay-what-you-can basis. This initiative reflects the museum’s commitment to making cultural experiences accessible to all New Yorkers.

As the festivities continue, East Harlem stands as a testament to the resilience and vibrancy of Latino culture. The Three Kings’ Day Parade not only marks the end of the holiday season but also ignites a year filled with cultural programs, fostering a sense of pride and community among participants and onlookers alike.

Stay tuned for more updates as the celebrations progress throughout the day!