Dyson has officially launched its latest hairstyling device, the Airwrap Coanda 2x, which includes a novel straightening attachment. The new model is now available for purchase at a price of $699.99. Additionally, the company has reduced the price of last year’s Airwrap i.d. by $100 to coincide with this release, offering consumers two compelling options.

The Airwrap Coanda 2x is marketed as the “most powerful Dyson Airwrap multi-styler” and is designed to cater to various hair types. Depending on the selected kit, users can choose between the Straight/Wavy or Curly/Coily options, each equipped with different attachments. The Straight/Wavy version includes the new AirSmooth2x attachment, which utilizes air pressure to straighten hair, while the Curly/Coily kit features the Tension comb 2x attachment that stretches and smooths.

Advanced Technology Enhancements

The new Airwrap is powered by Dyson’s innovative Hyperdymium 2 motor, which delivers double the air pressure compared to the original model. Despite its increased power, the device operates quietly, maintaining the brand’s reputation for producing low-noise products. The Airwrap Coanda 2x also includes a smart app that enhances user experience, allowing for personalized styling options.

With each purchase, customers receive six attachments tailored to achieve their desired hairstyle. Dyson’s Airwrap i.d. continues to be a popular choice among users for its versatility, ease of use, and speed. It features an AI-driven auto-curling setting that can be controlled via a smartphone, making it a convenient option for those seeking a hassle-free styling experience.

Competitive Edge in Hairstyling

One of the most notable features of the Airwrap Coanda 2x is its straightening attachment, a response to similar offerings from competitors such as the Shark FlexStyle. The integration of Radio-Frequency Identification (RFID) technology allows the device to automatically adjust settings based on the selected attachment, further enhancing user customization.

With the Airwrap Coanda 2x now available, those considering an upgrade can look forward to improvements in curling and drying efficiency. The launch has sparked excitement among consumers and industry experts alike, given its promise of superior performance.

As Dyson positions itself as a leader in the hairstyling market, the new Airwrap Coanda 2x stands out as a premium product with a price to match. While the Airwrap i.d. is currently offered at a reduced price of $200 less, many are eager to see how the new model performs in real-world conditions. A thorough review is expected in the coming weeks, which will provide further insights into its capabilities and value.